BRANDING • EXPERIENTIAL
CREATED WITH HYPE COLLECTIVE
Megabus Live is an event created by Megabus that was held in XOYO in Birmingham in November. Tickets were given away to students, who got coaches put on Megabus to and from the event.
The design for the night was bold and immersive, featuring a strong logo and grungy texture across assets that featured Megabus's recognisable colours whilst still having a distinct identity of it's own, and having a younger less corporate feel.
This look and feel was used for the marketing of the night on socials and posters as well as on the set up for the night itself, including decor for the bar and a photo wall, branded cups, and 3D video booth.
